Toyota Announces Sequoia Recall
Although the specific numbers appear to be around 50,000 Toyota Sequoia vehicles, this is yet another recall for Toyota. The reported issue has to do with the stability control system. The fact that Toyota is very forthcoming with these issues is ultimately good for business in the eyes of prospective new car buyers. Obviously any auto manufacturer can have the need to announce recalls, and it certainly happens frequently enough, the fact is that consumers appear to appreciate this and therefore continue to buy the products.
The numbers of Toyota new car sales have certainly been impressive and this is likely due to some rather aggressive buying incentives offered by Toyota. They may have had some issues, but as time progresses to the point where people realize that any vehicles are complex pieces of machinery and that there will always be issues which arise after the product has been sold. This is a reality in the manufacturing of any product. It is not certain to happen, but the engineering of the perfect product may be a bit on the outside the realm in all reality.
Today the automotive industry needs to provide value. This is what consumers appear to be most interested in right now. Toyota as well as a few other automotive manufactures are making the decision process a bit more enticing. The used car industry is often a major factor in the car buying decision process so the price points need to fulfill exactly what it is that the consumer happens to be looking for in order to compete.